The Generational Group (comprised of Generational Equity, Generational Capital Markets, and Generational DealForce), headquartered in Dallas, Texas with over 250 professionals located throughout the U.S. and Canada, is one of the leading middle-market M&A firms in North America. The Generational Group helps business owners release the wealth of their businesses by providing merger, acquisition and strategic growth advisory services. Our four-step approach features exit planning education, business valuation, value enhancement strategies, and M&A transactional services. The Generational Group’s team of experienced M&A professionals are skilled in helping business owners anticipate challenges and prepare them for every stage of a transaction in order to help them obtain maximum value for their businesses. Our process is undergird with a philosophy that puts our clients’ needs at the heart of everything we do. This is the Generational way.